HEDEF ÖTESİ REKLAM POLİTİKALARI VE ANALİZİ

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Süleyman Demirel Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
Volume:12 Issue:2
HEDEF ÖTESİ REKLAM POLİTİKALARI VE ANALİZİ

HEDEF ÖTESİ REKLAM POLİTİKALARI VE ANALİZİ

Authors : Yrddoçmserdar ATAY, Hilal YÜCEL

Pages : 161-177

View : 15 | Download : 12

Publication Date : 2007-06-01

Article Type : Research Paper

Abstract :
Keywords : Hedef ötesi reklam

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