- Advances in Hospitality and Tourism Research (AHTR)
- Volume:10 Issue:4
- A Meta-Analysis of the Antecedents and Consequences of Delight in Tourism and Hospitality Research
A Meta-Analysis of the Antecedents and Consequences of Delight in Tourism and Hospitality Research
Authors : Abraham TERRAH, Sijun LİU, Luana NANU
Pages : 646-670
Doi:10.30519/ahtr.986781
View : 8 | Download : 12
Publication Date : 2022-12-06
Article Type : Research Paper
Abstract :Customer delight is a concept that has recently gained momentum in consumer behavior, marketing, and hospitality literature. This study investigated the antecedents and subsequent of delight in a hospitality context. A meta-analysis was conducted, including 22 articles and producing 141 independent effect sizes. Results revealed a strong relationship between experiential context insert ignore into journalissuearticles values(service quality, physical environment, and authenticity);, positive emotions, and surprise as antecedents of delight, with behavioral intentions, satisfaction, and loyalty as consequences of delight. Furthermore, gender was tested as a moderator, yielding a strong relationship between surprise and loyalty. Practical and theoretical implications are discussed as well as future research perspectives.Keywords : experiential antecedents, positive emotions, surprise, satisfaction, loyalty, gender