Determination of Consumers`Consciousness Levels of Consumption of Bee Products

Authors : Ramazan SEÇİM, Sezai ALKAN

Pages : 13-20

View : 56 | Download : 36

Publication Date : 2023-07-31

Article Type : Research Paper

Abstract :In this study, it was aimed to determine the honey consumption consciousness levels of consumers residing in Ordu province. For this purpose, a face-to-face survey was conducted with 387 people determined by simple random sampling. Determination of the honey consumption consciousness levels of consumers residing in Ordu province was carried out using a face-to-face questionnaire. 38% of the consumers were men and 62% were women, whereas 15% of the consumers were farmers, 15.2% were self-employed, 13.4% were workers, 39.3% were civil servants, 4.1% were retirees and 12.9% were tradesmen. In the study, 65.6% of the consumers stated that they had sufficient knowledge about honey, 26.1% did not, and 8.3% stated that they did not have any idea. Again, it has been determined that 59.2% of the consumers have sufficient knowledge about pollen, 32% did not and 8.8% have no idea about it. Similarly, 50.4% of the consumers stated that they knew about beeswax, 39.5% stated that they did not, and 10.1% stated that they did not have any idea. Moreover, 47.8% of the consumers stated that they knew about royal jelly, 39.8% did not, and 12.4% stated that they did not have any idea about it. Again, it was determined that 46% of the consumers did not know about bee venom, 34.9% knowledge and 19.1% had no idea about it. At the same time, 53% of the consumers stated that they knew about propolis, 33.6% did not, and 13.4% stated that they did not have any idea.
Keywords : survey, bee, bee products, consumer, Level of consciousness

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