The Impact of Covid-19 Pandemic Crisis on Online Shopping

Authors : Yunus ÇİÇEK, Haroon MUZAFFAER

Pages : 16-25

View : 23 | Download : 13

Publication Date : 2021-12-23

Article Type : Review Paper

Abstract :The coronavirus (COVID-19) epidemic that occurred in Wuhan, China in December 2019 affected the whole world in a short time. The World Health Organization (WHO) declared it as a global pandemic on March 11, 2020. In order to prevent spread of the pandemic, countries worldwide started to impose curfews in whole or in part, and certain changes occurred in the shopping methods of consumers in line with these decisions, and new changes occurred in different sectors. During the pandemic, stores and shopping centers physical sales are adversely affected due to movement restrictions and business shuttering. Considering the crowded environments as the transmission source of the COVID-19, consumers choose online shopping. Since the risk of physical contact with e-commerce has decreased to zero, it has started to attract more intense attention from customers in order to protect their health during the pandemic process. In addition to protecting people’s health with the product they want, it also eliminated the loss of time and comforted people in terms of practicality. As a result, online sellers have seen an opportunity in this crisis and increased their sales volumes at a record level. The overall aim of this study is to examine the effects of COVID-19 on online shopping behaviors and trends, and the impact of COVID-19 on the online shopping of different consumer products.
Keywords : COVID 19, Online shopping, e commerce