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  • PressAcademia Procedia
  • Volume:11 Issue:1
  • ADAPTATION OF THE BUSINESSES NOT TO FALL BEHIND IN THE NEW NORMAL PERIOD

ADAPTATION OF THE BUSINESSES NOT TO FALL BEHIND IN THE NEW NORMAL PERIOD

Authors : Anil SERIFSOY, Suat TEKER
Pages : 163-167
Doi:10.17261/Pressacademia.2020.1260
View : 17 | Download : 10
Publication Date : 2020-07-30
Article Type : Conference Paper
Abstract :Purpose - This paper aims to be an exploratory study that ascertains the impacts of COVID-19 on business life and ushers further research on the subject. Methodology - Internet-based research is conducted to collect the fundamental information on the impacts of COVID-19 on business life as secondary data. Findings- It is imminently possible that COVID-19 will be a milestone in business life due to changing many things; such as working conditions, working hours, working locations, brand strategy, innovation involvement and even changing the product itself. Conclusion- This article is intended to be one of the first steps of a guide for the business owners to take appropriate action and adapt to the new normal in the future not to fall behind in the harsh conditions of the demanding markets.
Keywords : COVID 19, crises, business life, economic crises, adaptation, new normal of Covid 19

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