COMPETENCY-BASED HUMAN RESOURCES MANAGEMENT: A RESEARCH ON TRAVEL AGENCIES

Authors : Erkan Akgöz, Simge Şalvarcı, Merve Öksüz

Pages : 517-542

Doi:10.14514/beykozad.1643606

View : 45 | Download : 140

Publication Date : 2025-12-17

Article Type : Research Paper

Abstract :With globalization, market conditions brought a high level of competition in the tourism industry. Human in the center are started to be carried out in a holistic system with competence-based management, which is a new management approach in organizations. Therefore, this paper aims to examine the competence-based human resources management (HRM) in travel agencies with a qualitative design and a semi-structured interview technique was used as the data collection technique. Accordingly, semi-structured interviews were conducted with 18 employees who work in travel agencies operating in different regions of Turkey. The data obtained from the interviews were analyzed in the NVivo 11 for Windows qualitative data analysis program. As a result of the research, various themes related to the questions have emerged. Findings of the study indicate that the employees give importance to this issue regarding the importance of competence in travel agencies which provide the necessary motivation to their employees starting from the planning stage. Applications that will reduce the turnover rate of the tourism sector, which has problems of qualified personnel, are written under the title of theoretical and practical implications within the scope of competency HR.
Keywords : İnsan Kaynakları, Yetkinlik, Yetkinlik Bazlı İnsan Kaynakları, Seyahat Acentaları, Turizm.

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