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  • Volume:8 Issue:2
  • THE EFFECT OF PERCEIVED SERVICE QUALITY ON SATISFACTION AND BEHAVIOURAL INTENTIONS: AN EMPIRICAL STU...

THE EFFECT OF PERCEIVED SERVICE QUALITY ON SATISFACTION AND BEHAVIOURAL INTENTIONS: AN EMPIRICAL STUDY ON SUPERMARKETS IN NIGDE

Authors : Esen GÜRBÜZ, Arzum BÜYÜKKEKLİK, Mutlu Yüksel AVCILAR, Murat TOKSARI
Pages : 785-812
View : 71 | Download : 20
Publication Date : 2008-10-01
Article Type : Research Paper
Abstract :
Keywords : Hizmet Kalitesi, Hizmet Kalitesi Ölçüm Modelleri, SERVQUAL, Müşteri Tatmini, Davranışsal Niyet, Süpermarketlerde Hizmet Kalitesi, Yapısal Eşitlik Modeli

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