- Kastamonu Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi
- Special Issue:- ICEBSS 2017 Special Issue
- IN A “GREEN” RESTAURANT, WHAT MAKES THE CUSTOM ERS SATISFIED? THE RESTAURANT ATTRIBUTES OF TRIP ADVI...
IN A “GREEN” RESTAURANT, WHAT MAKES THE CUSTOM ERS SATISFIED? THE RESTAURANT ATTRIBUTES OF TRIP ADVISOR REVIEWERS
Authors : Ilgaz Feray TÜVER, Berrin GÜZEL
Pages : 177-189
View : 34 | Download : 16
Publication Date : 2017-11-10
Article Type : Research Paper
Abstract :The aim of the study is to examine the restaurant attributes of green restaurants that make customers satisfied and dissatisfied. After the sustainability and green movement in food sector has gained importance, green restaurants have emerged. In this study, the main attributes that created satisfaction in a green restaurant are the food, atmosphere and the location, while food, price and the staff are the dissatisfaction creating attributes. However, none of the themes are related to sustainability. Thus, although sustainability is important in today’s business, customers are not seeking it as a restaurant attributeKeywords : Green restaurant, sustainability, restaurant attributes
ORIGINAL ARTICLE URL