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  • Cilt: 12 Sayı: 4
  • Propaganda as a Socio-Political Phenomenon: Typologies, Mechanisms, and Contemporary Dynamics

Propaganda as a Socio-Political Phenomenon: Typologies, Mechanisms, and Contemporary Dynamics

Authors : Elvin Talishinsky
Pages : 1140-1147
Doi:10.5281/zenodo.17414073
View : 101 | Download : 540
Publication Date : 2025-09-27
Article Type : Research Paper
Abstract :Propaganda, as a persistent socio-political phenomenon, functions as a strategic instrument for shaping public consciousness and directing collective behavior. This article provides a comprehensive examination of propaganda’s conceptual foundations, typological classifications, and evolving mechanisms in contemporary communication environments. Drawing on classic theoretical frameworks—most notably Harold Lasswell’s conception of propaganda as the management of collective opinions through symbolic manipulation and Jacques Ellul’s view of its routine integration into mass society—the study analyzes the widely accepted tripartite typology of white, gray, and black propaganda. It explores how each category operates with varying transparency and reliability, from selective yet factual messaging to deliberate deception and deepfake-enabled disinformation. Special attention is given to the impact of digital technologies, social media algorithms, and hybrid information conflicts, which amplify the reach and sophistication of propaganda. The article concludes that strengthening media literacy and interdisciplinary analytical approaches is critical to understanding, identifying, and mitigating propaganda’s influence in contemporary global politics and social life.
Keywords : Propaganda, Toplumsal-siyasal iletişim, Medya manipülasyonu, Dezenformasyon, Dijital teknolojiler

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