IAD Index of Academic Documents
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  • Güncel Pazarlama Yaklaşımları ve Araştırmaları Dergisi
  • Volume:5 Issue:1

GREEN PRODUCT PLACEMENT IN TV SERIES: AN EVALUATION ON CONSUMER ATTITUDE AND PURCHASE INTENTION

Tuğçe Arıcı, Dilaysu Çınar
Publication date : 2024-07-30

SAĞLIK HİZMET HATASI ALGISININ İNCELENMESİ: AZERBAYCAN ÖRNEĞİ

Nijat Guliyev, Furkan Bilbay
Publication date : 2024-07-30

COVID-19 SÜRECİNDE SAĞLIK YÖNETİMİ ALANINDA PAZARLAMA İLE İLGİLİ YAPILAN ÇALIŞMALARIN BİBLİYOMETRİK ANALİZ YÖNTEMİ İLE İNCELENMESİ: DERGİPARK ÖRNEĞİ

Merve Altunkaya
Publication date : 2024-07-30

NARX (DOĞRUSAL OLMAYAN OTOREGRESİF DIŞSAL GİRDİLİ) YAPAY SİNİR AĞLARI MODEL İLE OTOMOBİL SATIŞI TALEP TAHMİNİ

Mehmet Zeki Seçmen, Sait Patır
Publication date : 2024-07-30

KRİZ DÖNEMLERİNDE MARKALARIN SOSYAL SORUMLUĞU: 6 ŞUBAT DEPREMLERİNİN ARDINDAN ERKEN DÖNEM KURUMSAL SOSYAL SORUMLULUK ÇALIŞMALARINA GENEL BİR BAKIŞ

Mustafa Aslan, Çağrı Selman İğde, Elif Kocagöz
Publication date : 2024-07-30

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