The Regulatory Role of ISO 9001 In The Effect of Strategic Planning on Business Performance: A Research in Health Care Sector

Authors : Ömer Özkan

Pages : 1507-1525

Doi:10.17755/esosder.1681104

View : 102 | Download : 420

Publication Date : 2025-10-25

Article Type : Research Paper

Abstract :Abstract This study, which examines the regulatory role of ISO 9001 quality management system in the effect of strategic planning on business performance, focuses on the contribution of quality management systems to strategic management processes in organizations operating in the health sector. In the study, strategic planning level and business performance were measured with scales developed by Kuşluvan and Eren (2008) and Canbaz and Yıldız (2014). The data were analyzed using the PROCESS macro model developed by Hayes (2008), and the status of having ISO 9001 certification was taken into consideration as a moderator variable. The findings show that strategic planning has a significant effect on business performance and this effect is strengthened by the ISO 9001 quality management system. The results obtained reveal that ISO 9001 practices contribute to business success by positively affecting not only operational quality but also strategic governance processes. In this context, the integration of quality systems stands out as a critical element for strategic success in the healthcare sector.
Keywords : Anahtar Kelimeler: Stratejik planlama, İşletme performansı, ISO 9001

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