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  • Marmara Üniversitesi İktisadi ve İdari Bilimler Dergisi
  • Volume:26 Issue:1
  • YENİ ÜRÜN GELİŞTİRMEDE İMALAT VE PAZARLAMA İŞBİRLİĞİNDE KRİTİK BAŞARI FAKTÖRLERİNİN ...

YENİ ÜRÜN GELİŞTİRMEDE İMALAT VE PAZARLAMA İŞBİRLİĞİNDE KRİTİK BAŞARI FAKTÖRLERİNİN ÖNEMİNİN BELİRLENMESİ

Authors : Talha USTASÜLEYMAN
Pages : 397-413
View : 41 | Download : 11
Publication Date : 2015-03-11
Article Type : Research Paper
Abstract :
Keywords : Yeni Ürün Geliştirme, İmalat Pazarlama işbirliği, Analitik Hiyerarşi Süreci

ORIGINAL ARTICLE URL

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