IAD Index of Academic Documents
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  • Pazarlama ve Araştırmaları Dergisi
  • Volume:6 Issue:11

RELATIONSHIP QUALITY AND PERCEIVED VALUE: THE MODERATING EFFECTS OF SWITCHING COST AND AVAILABLE ALTERNATIVES

Öznur ÖZKAN TEKTAŞ, Bahtışen KAVAK
Publication date : 2013-06-01

İŞLETMELERDE ÖRGÜTSEL KARAKTERİSTİKLERİN YENİLİK KAPASİTESİ ÜZERİNE ORTAKLAŞA ETKİSİNİN BELİRLENMESİ

Akın KOÇAK, Kutlu KARACA
Publication date : 2013-06-01

GÖSTERİŞ AMAÇLI ÜRÜNLERİN SATIN ALINMASINDA ÜLKE ORİJİNİ VE TÜKETİCİ ETNOSENTRİZMİNİN ETKİSİ

Alper ÖZER, Olga DOVGANİUC
Publication date : 2013-06-01

SERVQUAL İLE ‘BEKLENTİ’NİN ÖLÇÜMÜNE YÖNELİK BİR KRİTİK

Bahtışen KAVAK, Ezgi SOĞANCI, Canan ERYİĞİT
Publication date : 2013-06-01

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